Little About our team

The Norton Performance team has experience from the top sports science and training facilities in the country. Combining all their skills and knowledge they are able to take the best philosophies from their experience and use that to develop a growing and adapting strategy to help athletes perform at their best. By tracking and testing all of our athletes we design the optimal program for the athlete to increase in performance and health.

Meet the Team


Founder/owner - Sports Performance Specialist

Ricky Norton is P3 trained. He has a great understanding of rotational Bio-mechanics and training of the rotational sport athlete, such as baseball, lacrosse, tennis, golf, and quarterbacks. He also has great understanding on how to enhance the vertical jump, sprinting speed, and overall athleticism of the athlete. This unique training has brought tremendous results in every athlete he has trained.

As a player, and professional, Ricky's work ethic is second to none. At Timpanogos High School, Ricky helped lead his baseball team to two State Championship wins in 2004 and 2005. He was also honored as MVP of the 4A State Tournament All-Star Game. He went on to play short-stop and pitch at Palomar College in San Diego, Ca. The Palomar baseball team was ranked #1 in Southern California and 6th in the nation. After Palomar College, Ricky went on to play at Missouri Baptist University in St. Louis, MO, where the team ranked 11th in the nation for NAIA baseball.

While in California as a player, Ricky was trained by Dr. Marcus Elliott, Harvard M.D., and trained along-side many professional baseball, tennis, basketball, and lacrosse players at Peak Performance Project (P3) in Santa Barbara, Ca. During that time Ricky went from throwing 82 MPH to 92 MPH in less than a year's time. Ricky earned his Bachelor's degree in Health, Physical Education, and Recreation. He also spent the fall of 2012 training all of Utah State University athletic teams as an assistant strength coach.

Ricky returns to P3 a few times each year for continued education. He also seeks out to learn from the best and brightest coaches around the world.


Sports Performance Specialist

Playing Experience:
After having an all-state high school season in Arizona, Neil put his hat in the ring as a BYU baseball walk-on contender. He subsequently played 3 years as a Starting Pitcher on the BYU staff. Collecting accolades such as National Pitcher of the Week and Second-Team All-Mountain West Conference. In June of 2011, Neil was drafted by the Miami Marlins. He quickly worked his way up the ranks of the minor leagues, reaching AA in his first full season, and AAA in his second. Neil spent 2013-2016 playing for different organizations at the AAA level. In July of 2016, Neil decided to retire at age 29 to raise his family and pursue an opportunity of Software Development.

Coaching Experience:
While at BYU Neil majored in Exercise Sciences and graduated in 2012 with his Bachelors Degree. In his first few off-seasons he worked as a Strength and Conditioning Coach and Pitching Coach for two different Colleges in the Redding, CA area. In 2014 Neil suffered an injury that cause him to miss the second half of the season. However, this set back afforded him the opportunity to become a Coach at Cressey Sports Performance in Jupiter, FL.
While there he helped assess and train some of the best MLB players in the game. Along with several high profile college and high school athletes in a wide range of sports. With this experience, Neil has gained an eye and mentality to properly asses the athletes that come into Norton Performance.

Being great at what you do is not always easy, but it is always worth it.


Sports Performance Specialist

Alex Neff grew up playing club soccer in the state of Utah and received the TOSH Utah Youth Soccer Association Player of the Year Award. After one year at BYU, transferred to Utah Valley University where he became the most decorated Soccer Player at UVU (Division I). Alex was a 3 year captain with 3 straight All- Conference First Team honors, NSCAA All-West Region Team for 3 straight years, and 3 time Academic All- Conference, along with playing in the NCAA tournament and winning the Western Athletic Conference. He received Scholar All America Second Team Honors, Academic All-District First Team honors, and was a National Finalist for Senior Class Award. Alex reached the Eastern Conference Semi-Finals with Seacoast United in the Premier Development League. Graduated from Utah Valley University in 2016 with a Bachelor’s degree in Exercise Science.

Alex has experience training soccer players and athletes of all stature. He has trained under multiple high level Sports Performance Coaches. His determination drives him to get the best results out of any athlete he comes in contact with. He has a great understanding for sprinting dynamics, changing of direction, explosiveness and sports nutritional recommendations.


Data Scientist

Beau was team captain and 2 year starter on Hartnell College's basketball team. After an injury during his sophomore year he transferred to BRigham Young University where he received a Bachelor’s degree in Statistics. After Graduating, Beau wanted to help athletes stay healthy and perform at their best, and accepted a job at Sparta Performance Science as a Software Engineer/Data Scientist. He has since relocated back to Utah County where he works as a business growth analyst for Chapbooks, and Data Scientist on the Norton Performance Team.